- Top-level domains with a clear focus
- Is the domain name important?
- Benefits of .online
- Benefits of .store
- Do you have a domain name in mind?
.online and .store – Top-Level Domains with a Clear Focus
We are now reducing the price of new registrations for the .online and .store TLDs to SEK 9 (excl. VAT) for the rest of 2025. That’s a price reduction of almost 98%.
Which TLD is best for you?
There are more than 1000 TLDs available. How do you know which one to choose?
It’s common for the more popular options to be taken: for example, .se, .nu, .com and .eu are some of the domains with the highest number of registered users. Although the popular .se has seen a recent downward trend in the number of active domains, there are well over a million registered .se domains.
But the variety is a good thing: With so many top-level domains to choose from, there are likely to be several options that are just right for you and your business.
Choosing a domain may seem arbitrary, but it’s not always the easiest thing to do – and a suitable TLD is certainly not unimportant.
Is the domain name important?
A relevant domain name is a strong advantage because it helps your customers and visitors understand what you do early on. The intention becomes clear before your visitors even visit your website. In addition, a relevant domain name is often mentioned as a basic principle of good SEO, as it improves the chances of higher search engine rankings.
A good starting point when making your choice is to look at your website’s purpose. If your core is digital presence, .online is a good choice; the same applies if you have a store, where .store becomes a natural choice.
Advantages of .online
- It’s a global TLD that’s recognized no matter what language your visitors speak. The fact that it’s easy to understand also makes it easier to remember!
- The fact that it’s a less saturated, more accessible domain name is a strong contributing factor to .online being worth considering.
- The range of uses is wide: It’s suitable both as a main domain for businesses and as a separate address for campaigns, products or projects. For example, you can run your product.online as a standalone launch site.
Advantages of .store
- Looking for a domain for a store? It doesn’t get much clearer than signaling the purpose directly in the TLD. Perhaps this means you can allow yourself to be a little more creative when deciding on your second-level domain?
- If you already have a strong brand, it’s a good way to have a store separate from your main site without losing recognition.
The offer is valid excl. VAT and can be used until December 31, 2025. There is no binding period, but you pay annually as usual and you can cancel your domains whenever you want. The renewal fee is unchanged.